Mahesh asked:


World’s major SEO companies

Google, AOL, Info Space, Yahoo, Askewest, MSN, AltaVista, Lycos, AllTheWeb, Netscape, Looksmart, Go/ InfoSeek, Overture, NBCi/Snap, Kanoodle, IX Quick, Northern Light, Excite, DMOZ, WiseNut, Teoma, Hog Search, MetaCrawler, Dogpile Web Search Eureka,EuroPages, Free Find , Go.com, Mirago, Nerd World, Northern Light , Open Directory Project, OpenText , Planet Search, Scoot, Starting Point , UK Directory , Webtop, Yellow Web

SEO an Overview The objective of Search Engine Optimization is to increase web visitor counts by ranking very high in the results of searches using the most appropriate keywords describing the content of your site. This relative ranking is often viewed as a struggle to best use a few keywords, instead of a struggle to out-do your competition. If you search on your target keywords, you will see the leading site in the rankings. All you need to do is to be better than that number one site. This page suggests ways to optimize and improve search engine results with ranking and placement advice, placement hints, tips, and clues to improve your search engine keywords relative to existing leaders. After all, better keyword ranking is your real objective. It is not enough to simply add META tags and do search engine submission of your site to a million search engine indexes and directories. The first placement step in obtaining significant web visitor counts is to seek first-page search engine results. An early step is to build a great content-rich site. One of the last steps is the proper submission of your great site to the search engine or directory. In the middle is a step that is VITAL if you want to obtain front-page results, and most sites skim past this step because it is forgotten or too complex, but without competent Search Engine Optimization you are destined to be search engine fodder.

There are no Search Engine Optimization secrets — just ranking and placement methodologies to follow in order to beat your competition in obtaining a high ranking for desired search keywords. This site targets improving search engine rankings by using a “follow the leader” approach to keyword selection and page wording. Once you know what keywords and search engine marketing services (not spam) worked for the “leaders”, you can “beat the leader” and do even better! Proper Search Engine Optimization requires that you beat your competition, so knowing the keywords and criterion used by your competition is the most important first step. It will become obvious that good ranking excludes keyword spamming the search engine, and that with the careful selection of your keywords that you will fare well for a little effort. Bruceclay.com offers help, hints, and tips for improving search engine results via a specific search engine keywords placement methodology.

Search Engine Optimization (SEO) is the science of search as it relates to marketing on the web. It is mostly technical in nature, combining programming with business, persuasion, sales, and a love for competitive puzzle solving into a written form capable of maintaining desired revenue goals while achieving high rankings in the organic sections of search engine results pages. It is not just technical, nor copywriting, nor links, nor just search engine submission, but an intricate blend of over a hundred variables into the fabric of a website. It is difficult to accomplish without a formal proven methodology and strong proprietary tools. We offer you a tutorial on all of that and more on these pages…

Before you start, you should understand that top 10 rankings with every single major search engine and directory can be obtained, although very few sites can get there and the effort is often beyond reason. Note: URL ranking results change week-to-week due to competition, so maintaining a top ranking requires constant keywords monitoring and information rework. Search Engine Optimization never rests, much like your competition.

The key information on this page includes how to prepare both you and your site for the search engines, choosing the right keywords, how to analyze your competition, what is submission and how is it best accomplished, when to monitor your ranking, instructions for performing an analysis of your site results, complete with tools and aids. This site covers all basic and advanced strategies and the common mistakes to avoid.

The overall SEO involves:

• Attracting prospects to a web site

• that is properly designed to encourage visitors to browse like Web Site Design

• leads the visitor to a completed transaction by offering products easily and without undue complexity like Web Site Navigation

• Addresses concerns (perceived risks) that can scare off the potential buyer if left unanswered like risk avoidance.

The overall SEO involves

• Attracting prospects to a web site

• That is properly designed to encourage visitors to browse like Web Site Design

• Leads the visitor to a completed transaction by offering products easily and without undue complexity like Web Site Navigation

• Addresses concerns (perceived risks) that can scare off the potential buyer if left unanswered like risk avoidance.

SEO Case Study

• Do you have any intent to sell your product yourself?

• Do you have any intent to sell this product through a traditional retail channel?

• Have you decided to sell this product via the Web?

• Determine What You Have To Sell

• Determine Who Already Needs What You Have To Sell

• Determine What They Will Pay For What You Have To Sell

SEO Guidelines

• Obtain A Domain Name And Site Host

• Search Engine Marketing Through Links

• Search Engine Marketing Through Public Relations

• Search Engine Marketing Through Banners and Print Media

• Search Engine Marketing Through Strategic Relationships And Reciprocal Links

• Search Engine Marketing Through Email Discussion Groups And News Groups
• Search Engine Marketing Through A Bulk Email Program (Careful!)

• Measure Progress And Change Only One Thing At A Time

• Proceed to Search Engine Placement Tactics and Tools Page

Develop A Website Using These Principles:

Before submission you must have prepared your site for search engine placement. If your site is not prepared for top ranking then a submission service can only give you many, many poor rankings. Consider techniques for counting visitors and have a demographics collection process (newsletter registration or perhaps a Guest Book or equivalent) for capturing visitor name and email information.

1. It must showcase the need that your product addresses (public interest)

2. It must showcase the solution that you are offering.

3. It must provide instant gratification (for information and access to the solution).

4. It must provide appropriate and timely information (in images and words) to allow the visitor to make a decision. Help them to decide that your product meets their needs.

5. Allow the visitor to buy your product (or, if a service, allow them to contact you).

6. Allow for easy information requests if questions arise anytime, day or night. Always respond promptly!

7. Consider techniques for counting visitors and have a demographics collection process (newsletter registration or perhaps a Guest Book or equivalent) for capturing visitor name and email information.

8. Change the site often (at least once per week) to give users a reason to visit again and again.

9. Consider offering a “gift” to visitors (free is best, perhaps a contest) to have them tell their friends to visit your site. Word of mouth is a powerful tool. We have our own “tell-two-friends” referral script on our site.

10. Have the site be “High Class”. Curb appeal is important in determining if you want surfers to stop and visit. Opinions will be formed early about whether the customer wants to do business with you. Plan improvements.(Regardless of what you may think, every site on the Web is under construction all of the time). Make sure that your web site design does not violate any taboos.

11. Design for the masses. Do not use exceptionally advanced technology unless that is your product. The Web is still connected to a lot of slow computers, and many do not operate on the latest Netscape or Internet Explorer products. Keep it simple and still meet your web site design and promotion goals. The toys must be appropriate to the mission of your web site.

12. Write the text and “storyboard” your site much like creating a good product specification. Use a word processor to lay-out all of your pages. Make sure that the flow is simple for the novice Internet user. Try to keep the body content each Web page to one to two 8½ x 11 sheets of paper, or if heavy information, minimize graphics and limit the size to no more than six pages. Focus on making the message clear. Creativity, and how quickly the page loads, is more important than the use of extra artwork for the sake of “cute”. And when this is done, call a Marketing Consultant first, definitely before you call a web page designer. Message and Placement sell on the web.

13. It is important to consider some aspects of eCommerce: web-based commerce with a human touch is very effective in most cases, especially with 60% to 70% of all shopping carts being abandoned. Do not design around human contact if it increases the ability to sell your products. Factor it into your design. While this may be against the Amazon.com hands-off model, some firms like Face Time Communications are integrating AOL Instant Massager with their website eCommerce applications to answer last minute questions. Reports are that buy decisions increase six-fold if questions are answered. Customer Service is evolving, and it is alive and well on the web.

14. Double check the site architectural concepts.

15. There are obviously “things” that a Web architect must know. Much of this is contained in this site and many others linked to this site below. You still need to have a minds-eye image of what is possible before you spend too much money doing it. We recommend that for optimal search engine placement that you start by reviewing this site once, and then on the second pass spend more time on the Web by “surfing” my links and those linked from our links.

16. For all sites that you identify, go to their website and visit their home page. Choose the browser option to view their Home Page HTML source (this might be a complex process). Scan these sites for search engine placement keywords and terms to make sure that your list is as complete.

17. Marketing is everything. It brings potential buyers to your door. But proper design is vital, because without effective design the buyers who see your home page will leave before it finishes loading. The average home page loads in 48 seconds at 28.8, and the average visitor stays at a home page for 35 seconds, obviously many leave before the page finishes loading. We can learn from this.

18. Create/Design the site by taking content and art, mixing it with navigation and style, testing it on family and friends, and always listen to comments, grunts, pregnant pauses, and blank stares. Specific advice on development of a page is at our Quality Site Criteria page and we suggest that you visit it now, before you code your first Web page! Try not to copy a page layout from another site. Use your own words, ideas, and artwork whenever possible, making sure that the message in the image matches your text. Make sure that the visitor knows what you are saying/selling at all times.

19. Carefully consider the use of database tools, visual tools, and java tools. These are areas receiving a lot of interest, and technology work, and they might be right for your site. Carefully consider your options since some could adversely affect search engine placement.

20. Use the smallest graphics that you can to relay your message. It is estimated that 20% of all Web users surf the Web without graphics enabled! But always have graphics if it helps sell your product. Don’t add graphics just to be neat — an animated mail box is really not something to add to a commercial site.

Follow these rules (mandatory for Free Site Listings)

• Make sure the site is rated for Family Viewing (keep it clean).

• Be courteous to other authors at all times — respect their copyrights, trademarks, and intellectual property.

• Make sure the site is NOT a multi-level marketing site, a network marketing site, or a get rich quick site (although some MLM sites can get into the free lists if they are not moderated).

• Make sure the site is NOT graphically overburdened. Minimize the use of CAPITAL letters, large fonts, and extensive graphics, especially animation.

• Make sure the site Home Page loads quickly and informs the visitor what you have to offer them right up front. If using sounds, use MIDI files whenever possible instead or WAV files, and default to off unless sounds are short. Be careful, some browsers crash with sound enabled.

• If you entice visitors with a FREE OFFER or CONTEST, make sure you explain how to obtain the gift or prize in an obvious manner. (FREE is good, but contests usually don’t work and there may be legal problems).

• Always choose to communicate information rather than to display wiz-bang nifty technical skills. These gadgets are a no-no to many free sites even if mandatory for some award sites. Animation, although exciting to see sometimes, is a real distraction on most pages and actually decreases sales. Avoid it unless there is a purpose.

• If you are going to be selling a service or product, take the time to establish a merchant account and accept credit cards. The good news is that this is easily implemented with or without a store. The bad news is that it takes effort to set it up. It is strongly suggested that you visit our page on e-commerce considerations and follow those instructions carefully!

Search Engine Placement through Search Engines, Links, and Awards Before submission you must have prepared your site for search engine placement. If your site is not prepared for top ranking then a submission service can only give you many, many poor rankings.

There are many Web businesses offering to list your site with search engines or directories for FREE for a few sites, and for a small fee for other sites. The key is that over time, the categories change, the registration format changes, and there is a great difference between being submitted and being registered. At present, there is a 25% mortality rate for search engine sites every few months, and those that survive do so by upgrading categories and registration formats.

Search engine placement requires some homework. Before making this commitment, make a written note with the below information:

1. Your Web address (URL) in the form of http://www.yoursite.com

2. Your email address in the form of yourname@yoursite.com

3. The title of your Home Page in the form of “yoursite -products for {need}”

4. A 40 character product description

5. A ten to twelve word site description (your site probably)

6. A twenty-five word site description

7. A forty word site description (keep in your paste buffer). Consider using this text at the top of the displayed area on your home page.

8. A list of sixteen to twenty words best describing criteria that a prospective visitor would use in a search engine to find your site

9. A complete list of keywords (up to 1000 characters) sequenced with the most important first (possibly from your HTML Keywords line)

Mahesh Ugale

Netland India



MARQUIS

Free Engineering Guide asked:


ng is one of the largest professions in the US which employs more than a million people. The popular engineering branches are electrical, computer, mechanical, industrial and chemical. The main question to be answered is that why is engineering such a popular study choice in the states, what sort of students does it attract and what opportunities are available to those who graduate in the states?

The main reason which attracts international students towards engineering careers in the USA is the cutting edge research in various disciplines which is often backed by the industry. Most colleges and universities in the US receive large research grants from the industry and federal government. The availability and excellence of resources and infrastructure for research is second to none. Innovation in the areas of Network Security, VLSI, Aeronautics, Biotechnology, Computer Science, Alternative energy, Operations Research etc provides the intellectual stimulation and creative energy to work on the cutting edge of technology.

Graduate Education in Engineering

For admission to graduate programs in engineering, most universities require the applicant to have an undergraduate degree in engineering, math or science. A large number of schools require the candidate to submit

1) An official transcript which provides the academic record

2) Letters of recommendation

3) Statement of Purpose (Indicating academic interests, past achievements, future goals)

4) Score sheet of Test of English as foreign language exam(TOEFL)

5) Score sheet of Graduate Record Examination (GRE)

6) Certificates of merit proving achievements in extra curricular and co-curricular activities

Graduate Students in engineering are bestowed with a Master of Science (MS)/Master of Engineering (MEng) degree at the successful completion of their degree requirements. Most students specialize in the areas of Chemical, Civil, Electrical, Industrial, or Mechanical. Universities offer curriculum with a focus on using technology, working in teams, and taking courses in respective disciplines.

Undergraduate degrees in Engineering

US university courses and programs differ greatly from one another in any discipline. However, the admissions process for undergraduate degrees in engineering is similar to other program of study in the US. Usually, you must apply directly to the institution, so visit their website to find more information. Most US colleges and universities require SAT exam results, a personal statement, a transcript, and letters of recommendation. The best way to discover whether a program is right for you is to study its course listings and to think about its faculty. Are they professionals or scholars? Is their work research orientated, professional or academic? Think about what you wish to do after finishing your education and seek programs whose courses and professors will help you to accomplish your goals.

The application process

The application process begins by deciding which engineering discipline to apply in. Start with a broad list of universities and then start the elimination process based on factors like selectivity, ranking, fees, scholarship availability and climate of the region.

For complete detail of this article please visit this URL,

Don’t forget to subscribe for email newlatter of this blog and bookmark it.

Best Tips for Engineering Studies in the USA

http://engineersguideonline.blogspot.com



RIGOBERTO

D.C.born asked:


I want to major in civil engineering and I just want to know what civil engineers do. Also what is the typical line of work that they get settled into?

NED

Free Engineering Guide asked:


re you feeling burden of learning mathematics, Yes then here are the list of great online course of engineering mathematics. This course will definitely made your engineering and MCA easy. Mathematics is the tool specially suited for dealing with abstract concepts of any kind and there is no limit to its power in this field. Good new is that no fees, no registration required for this courses. so go and find your way with this urls.

What is Mathematics

Mathematics is said to be study of quanities and relations through the use of numbers and symbols.

What is Engineering

Simply Engineering Is the practical application of science to commerce or industry. More complexly while scientist is to know, the engineer to do, that is he brings this knowledge from science to solve practical problems. Engineering also differs from science in that it must take requirements into account including costs, safety, performance and limitations on resources.

History of Engineering

It is assumed that the first engineer was “imhotep” building one of the famous pyramids in 2550 BC. Through out history including the Wonders of the ancient world, exemplify engineering achievements as some of these structures a still standing today. These include the Colleseum, Aqueducts , Pyramids etc.

Areas in Maths and Engineering

The maths and engineering umbrella is very wide and each area is fundamentally important because engineering uses mathematical fundamentals in the calculations of their projects.

For detail of this article please visit the below blog:

Free Engineering Guide: Free Online Matematics Tutorials



LAVERN

icetinermetu asked:


I will be interviewed next month at Toyota Motors Europe in Belgium . I am a mechanical engineer with 3 years of experience and solid automotive background knowledge. I will be asked about how much i would want as a salary. So i desperately need salary of mechanical engineers who have same qualities as mine. Thanks a lot…

NORMAND

NeoElectric asked:


I am looking into NYC, Houston, Phoenix, San Antonio, and Dallas. Which city would you recommend? Which ones have great job markets for civil engineers?
I plan on doing work in structural, transportation, or hydraulic/water resources.

ISSAC

Gary Terrazas asked:


As part of a comprehensive Internet marketing strategy, a company providing Search Engine Optimisation can be an important advantage. These companies are expert in improving your search engine positions, consistently supervising those positions and fine-tuning their approach should they have month with unfavourable outcomes.

Search Engine Optimisation Companies invest a vast amount of time and energy and employ specialized knowledge, so it may be of more benefit to outsource their skills than attempt to sustain elevated search engine positions independently.

In business there are great companies and then there are also the rotten apples!

In order to select an inexpensive, efficient search engine optimisation company, it is important to be aware of the correct questions to pose and to know what decisive factors to look for.

Whilst reviewing your options of search engine optimisation companies, start by taking into consideration how they intend to elevate your search engine status.

Companies making use of cloaked, doorway or bridge pages to improve your position should be crossed off your list. Methods such as these contravene almost all search engine policies and at the least your website will be harshly castigated, and even worse, it may be completely removed from the index of the search engine.

A page, which is cloaked, is designed not to be seen by the website’s frequent visitors - it is invisible. A cloaked page is specifically coded for identifying a search engine spider and redirecting them to this particular page, which is created to enhance your search engine rating falsely.

A similar concept is made use of for doorway or bridge pages, although these are frequently located on an alternate server. Should they become aware of the fact that your website contains cloaked pages, Google - one of the Internet’s principal and significant search engines, will eliminate your website from their index.

Don’t ever contract any business to companies that use this modus operandi!

An additional vital consideration is to ensure that there is no conflict of interest with the company you contract, in them working for your competition whilst they are in your employ. Guarantee this in a written document and make certain that it is legally binding. One can understand that a conflict of interest could critically compromise the success of a search engine optimisation strategy. It is important to keep in mind that there are those companies that will market their services to other players in your field based on their success with your website.

A company’s history of results is a crucial feature you may wish to follow up on. But don’t take their word for it!

Their results may be embellished so as to contract your business. Dig a little deeper into their assertion of success by posing a couple of relevant questions and confirming their responses.

Possible questions to pose:

1. Enquire as to which engines they have realized their top results on. You would want to see the best results on the most popular engines. Search engine popularity can alter as the whole Internet changes, so go to the Nielsen Netratings page for a Search Engine Watch. This can be viewed at http://www.searchenginewatch.com/article.php/2156451.

2. Uncover their keywords and phrases which they maintain are receiving excellent results. Unpopular words are likely to produce high rankings. As an example, few people will search for the keyword “cat leashes” which will result in a high popularity ranking. Ideally you want excellent results with popular keywords. Have a look at www.wordtracker.com, for Wordtracker software. Subscriptions are available from 1 day through to a year, or else make use of their free trial. The Wordtracker software measures how popular certain keywords and phrases are by making use of authentic search engine statistics.

3. Check out a site that the company declares to have had success with, keeping an eye open for good results. What you want to find for the whole site is a variety of different ratings on a good number of separate search engines making use of different keywords and phrases. You are entitled to ask for a report on clients the company asserts it has done well for. The report should reflect good ratings on a lot of the more popular search engines for a multiplicity of different, popular phrases and keywords.

4. Ensure the search engine optimisation company you are investigating has in fact completed the work they allege to have done. There are companies who are eager to contract your business and use other company’s successes as their own. It is best to contact the business they are claiming the results for, and enquire as to who their search engine optimisation company is. The recipe for a successful search engine optimisation drive is to have the maximum exposure over a broad assortment of popular search engines by making use of a diversity of phrases and keywords. It’s a great marketing tool to support success!

5. Remember to ask your potential search engine optimisation company to provide you with a report that illustrates rankings across many popular search engines for a time frame of a minimum of 6 months. It is important to contract a company that recognizes that search engine marketing is a continuous practice and which also continually monitors your search engine ratings. Should your search engine ratings drop, that company must also modify its tactics to maintain high rankings.

6. Another report you may feel is of benefit to request is a sample monthly report which demonstrates the constant examination of the positions. It is imperative that the rankings are extracted from the more popular search engines. It is relatively effortless to obtain fabulous results for a small amount of minor search engines - these are not impressive results. Also ensure that the results they present are actually for the current popular search engines as well as configured for straightforward comprehension. For instance, it is possible to be presented as a chart over a time period of a minimum of 6 months showing either the following data:

- A monthly analysis of the top 50 positions.

- Each month’s top 5 pages.

Determine whether this potential company keeps monthly tabs on these positions or pages, as well as whether this sample report incorporates findings and suggestions for the particular site. By following up on these factors, it makes certain that the company will not only gather your statistical positions but also vigorously monitor and amend their strategies.

You don’t simply need a company that collects information for you. What you require is a company that is a key contributor to your search engine marketing campaign.

Financial constraints may impact on your particular choice of company, however a search engine optimisation company is essential to a successful marketing campaign. It plays a vital role and is simply not a ‘nice to have’.

It is in your best interests to employ a company that will do a scrupulous and consistent job for your website and may suit you to rather pay more for an impeccable job. The alternative is to source a relatively new company. They are generally capable of providing quality and dependable work. Keep in mind that you are risking the money in your pocket on a company without a reliable history!

Before going that route, ask the company to provide you with a number of references.

References are a good indicator of a reliable company. Its best not to employ a company that won’t supply you any references, and don’t take ‘confidentiality’ as an excuse! Even doctors provide references when asked! Insist on at least two references - a current one and one from a while back.

Make preparations before following up on these references so that you don’t waste unnecessary time. Be concise and to the point with your questioning.

Enquire as to how they experienced the company, in particular reference to:

- the company’s accessibility in responding to questions,

- ability to provide solutions to problems,

- capability in meeting deadlines.

Ask them for a general performance rating of the company.

Establish whether the company asked the reference to alter their website in any noteworthy way that affected the traffic to their site. Ideally you would like a search engine optimisation company that finds the middle ground between the needs of the search engines and the requirements of the site visitors.

The most important question to ask the reference is if the company received greater profits by employing the search engine company. It makes no difference whether you are positioned at the top of the list or the bottom if you haven’t improved your profits!



KENDALL

JDM Engine Inc. asked:


So, OK, you paid your thousands for your vehicle. You feel great with it and also relax a bit and put some check up tasks for later.

Well, you better watch out!

Some of the most common mistakes car owners make at this point are to skip fluid checks and also the service their engines between longer periods of time.

You must always check at least the fluid levels on your car. If you don’t, you may miss a minor defect, for example, a coolant leakage.

If you don’t detect that leakage, then you will eventually run out of coolant in your vehicle, his leading to major damages to the engine and eventually diminishing your vehicle overall performance.

Protect your vehicle investment by checking your engine regularly.

In order to keep the engine in good condition this is what you must take into account:

- Engine lubrication: This can be achieved with oil servicing on time.

- Overheating prevention: Done with periodical coolant and radiator check ups

- Proper and properly scheduled engine maintenance and tune up

- Immediately eliminate any minor engine defects

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Checking the Engine Condition.

——————————

Do you hear any noise when the engine is running?.

The engine should run evenly and you should not hear any strong noises, knocking, pinging, or whistling while the engine is idling or during acceleration.

When pressing the accelerator, the engine should accelerate quickly, with no delays or loud noises.

The idle should be stable during a stop. No smoke should come out from the tail pipe.

A good engine should be dry. The more leaks on an engine, the more damage your engine may have.

During routine engine maintenance and tune ups, cleanings, adjustments, and necessary replacements, check for the following:

- Fuel Filter: related to the loss of engine power when dirty.

- Air Filter: related to the loss of engine power, increased fuel consumption, and so on

- Spark Plugs: must be replaced to increase engine performance.

- Timing Belt, when it is damaged it can induce serious problems for the engine

- Coolant: must be replace to maintain the anti-corrosive properties.

———————–

Check the Oil Pressure.

———————–

Always check the oil pressure on a cold engine. Start the engine, and look at the low oil pressure warning lamp or oil pressure gauge on the instrument panel.

The time between the engine start and the time you note oil pressure at the instrument panel should be no more than one to two seconds. If this time is longer than two seconds, it means that either the oil filter is bad or the engine is too worn.

If the low oil pressure warning light goes on while engine is running or idle, there is definitely a problem with the engine. Stop your vehicle immediately if the oil pressure warning lamp goes on while driving to avoid further damage to the engine.

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Check the Engine Oil Level and Condition.

—————————————–

 

This is very critical. Without oil a running engine will damage in a matter of seconds.

If the engine is leaking oil, try new gaskets or seals to fix the leak.

If the engine is burning oil, the valve guides and seals are most likely worn out, but the rings and cylinders could require replacement, too.

Check the engine oil on the dipstick periodically, especially if your car isn’t brand new.

Change to oil and oil filter every 3,000 miles. Immediately after performing an oil and filter change, check for oil leaks to be sure that the oil filter has been installed properly.

During oil level check up the oil should normally reach the “FULL” mark on the dipstick.

Do not add oil unless level is below the “ADD” or the “LOW” marks on the dipstick.

Never add oil to reach above the “FULL” mark, to avoid damaging of the spark plugs.

When you regularly check your oil, you will become familiar with the rate of oil consumption of your car and you’ll know when the consumption is rapidly increasing.

Also check for the oil condition. Here’s how:

The oil should look clean and translucent. If the oil is slightly-brown, it can be fine too.

However, if it’s dark-brown, but still transparent, although still admissible, it would be better to change it. If it’s too black, it’s time to change it.

If the engine oil on the dipstick is color “latté” or if it is foamy, then the engine coolant is mixing with the engine oil, i.e. an evidence of an internal engine defect (such as a blown head gasket or cracked block).

Also, the oil should never have a gasoline smell. It means there is some fuel leaking and this can be dangerous.

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Check the Coolant Level and Leaks.

———————————-

Check the coolant (antifreeze) level and investigate the system for leaks periodically.

NEVER open the radiator of a car that has just been running. Wait at least 15-20 minutes after the engine has been turned off for the engine temperature to drop before adding any fluid into the system. The cooling system of a car is under high pressure and the fluid is usually hotter than boiling water. 

Begin your check of the cooling system by viewing the front side of the radiator and the space between the engine radiator and air conditioner radiator; it should not be clogged with debris, such as leaves or heavy pollen. One of the most common reasons for overheating is debris buildup in this area.

Be sure that electric fan operates, and water pump drive belt has proper tension. The water pump should not have coolant seepage.

Check the radiator for any trace of damage and all water hoses for leaks. If you find any coolant leak, try to stop it up as soon as possible to avoid engine overheating and have a mechanic inspect the damaged area immediately.

Next, look for the cooling system expansion tank; it is usually translucent white so you can see the fluid level without opening it.

The expansion tank has two level marks on the side of it: “FULL” and “LOW”. Check the coolant level in the expansion tank. The coolant level should be between “LOW” and “FULL” marks in the coolant expansion tank. If it’s lower, you should add it, because a low coolant level may cause the engine to overheat and therefore result in engine damage.

When engine temperature is reduced (in 15-20 minutes after the engine has been turned off) , simply add a coolant into the expansion tank till its level be at “FULL” mark.

If the level frequently falls below “LOW” after adding fluid, you probably have a leak and must have it checked as soon as possible. If there is no coolant in the expansion tank at all, you should add the coolant directly into the radiator.

If the coolant color brown or rust-colored, the car may need a radiator flush. The coolant should not have any engine oil in it. If you see oil in the radiator or expansion tank, it may be evidence of an internal engine defect, such as a blown head gasket.

Antifreeze is toxic, so be sure to capture and recycle the drained fluid. Keep it off your skin and away from your eyes. It can also damage painted surfaces, so avoid spilling it on your car.

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Automatic Transmission Fluid Check up.

————————————–

Automatic transmission is a very complicated device and its repair is costly. Most automatic transmissions must be checked with the engine running and warmed up. Also, make sure the car is on a level surface and fully warmed up.

If you not sure how to check the automatic transmission fluid, here is a step-by-step explanation:

Begin by letting the engine idle with the parking brake engaged and your foot on the brake.

Move the gear selector through each gear. This ensures that the fluid is circulating through the pumps, thereby providing you with an accurate reading.

Once you have done this, put the vehicle in park, but leave the brake engaged and the engine running.

The transmission dipstick is located near the rear of the engine. Pull the transmission dipstick out, wipe it clean with a rag, and note the markings on the end of the stick. The usual markings are “FULL” and “ADD 1 PINT”. Inset the dipstick fully and remove it again to take a reading.

If the engine is cool, it should be at the upper end of the “COLD” mark.

If the engine is hot, the level should be at the upper end of the “HOT” mark.

When the transmission is warm, the level should be in the safe zone between the hash marks. If it’s lower, you should add some amount of automatic transmission fluid.

Check the fluid condition also: If it’s too black and has a burnt smell - your transmission is going to break!

Normally it should be clean and transparent. Its color may be different, from red to brown. Wipe the dipstick with clean white paper and look at the paper. Normally there should be no black deposits, no metal particles, no dirt left on the paper.

How to add the transmission fluid:

Never add fluid unless it is below the “ADD” mark and never bring it above the “FULL” mark. Make sure you check the transmission fluid type in the owners manual and use the correct transmission fluid for your vehicle. Do not substitute anything else. For example some Chrysler transmissions need only Chrysler specific type of fluid and usual fluid like Dexron II can destroy the transmission.

Add a little amount of the fluid at a time. You will need a special funnel to get the fluid into the small tube that the dipstick came out of.

Wait for a couple of minutes for the fluid to flow down. Start the engine and check the level again before adding more fluids.



DEREK